Introduction — Building Smart, Not Just Hard When I started my first company, I made the same mistake most founders do — I tried to do everything manually.Invoices in Word, contracts in email threads, and notes scattered across a dozen apps. It worked… until it didn’t. Eventually, I realised that tools don’t replace hard [...]
Embracing Resilience in a Challenging Landscape Launching a startup in South Africa is a test of endurance, blending opportunity with relentless challenges like load-shedding and economic volatility. As the author of The Purposeful Entrepreneur, I’ve walked this path, finding strength in mentoring Lindiwe, a Pietermaritzburg baker who transformed adversity into a thriving business. With [...]
Kickstarting Growth with Your First Hire Stepping into the role of an employer transforms a South African startup, and as the author of The Purposeful Entrepreneur, I’ve lived that shift. My first hire—a Cape Town-based marketer—turned my scattered efforts into a cohesive strategy, much like Thabo, a Port Elizabeth app developer who scaled his [...]
